HealWeArt was born from the collaboration between two committed entities: IDS Media, a pioneer in healthcare communications, and NowFreeToCreate, an artistic collective dedicated to democratizing digital art. Together, we envisioned an initiative that humanizes healthcare facilities through the power of digital art.

A Shared Mission

Soothing patients and staff by transforming healthcare spaces.

Democratizing
access to digital art.

Providing innovative visibility for emerging artists.

Founded in 1985, IDS Media is an international group specializing in healthcare communication. With a network of over 90,000 platforms, we inform 80 million people each month. As a Mission-Driven Company, we are committed to developing ethical and eco-responsible projects, like HealWeArt, that contribute to collective well-being.

IDS Media, the expert in healthcare communication

Ethics and Responsibility: Respect for audiences
and spaces.

Engagements d'IDS Média

Support for societal and cultural initiatives.

Eco-responsibility:
Sustainable materials
and technologies.

NowFreeToCreate (NFTC) is a non-profit association that highlights digital artists from around the world. Made up of over 41 international artists, it is guided by a simple vision: to make art free and accessible to all by showcasing it in unexpected places, such as healthcare facilities and urban spaces.

NowFreeToCreate, the committed artistic collective

Artistic Freedom:
Providing artists with a platform for expression.

Engagements de NowFreeToCreate

Social Impact:
Using art to shift perspectives and improve well-being.

Democratization:
Making digital art
accessible to everyone.

A Unique Initiative Driven by Shared Values

Human Impact:
Reducing stress and improving mood.

Democratizing Art:
Making artworks
accessible to all.

Supporting Artists:
A unique showcase
for digital talents.

HealWeArt represents the convergence of IDS Media's expertise and NowFreeToCreate's creativity. By integrating digital artworks into over 1,000 screens across France, we are transforming healthcare spaces into places of peace and inspiration. This project reaffirms our commitment to improving the daily lives of patients and staff while providing exceptional visibility to emerging digital talents.

Together, IDS Media and NowFreeToCreate
are redefining healthcare spaces through digital art.